the title of the artist and album name "Fortune" on "1001fonts.com". On this
website we were able to choose a font type "United Kingdom" and then choose
the colour. We chose the colour blue for the album name to match the background
as the background is black and blue. The choice of black and blue came from
the idea that it should match the digipak itself which is also black and blue. The colour white for the artist name stood out against the black part of the background. We changed the scale (size) of the font once we copied and pasted the font onto Photoshop. Enlarging the name of the artist emphasised who Chris Brown is so that the audience are automatically drawn to the advert.
We used the magic wand tool to deselect the bits of the font we didn't need. The magic wand tool enabled us to get rid of these parts whilst remaining neat so it didn't cut off any other parts. For the rest of the text on the page such as the album release date, review and artists website, we used a font that was already installed onto Photoshop. This saved time so we could type straight into a text box rather than use the magic wand tool to deselect everything. Each edit we did was placed into a new layer on Photoshop, so that every edit is done individually and easy to delete if we changed our minds. We also included the record label, social networking and where the album can be bought. This was done by finding the image of each element on "Google images" and pasting it into Photoshop.
Furthermore we also found the background of "Google", so used it as our advert background. Lastly our main image in centre was created by using the lasso tool and magic wand tool. We used the Lasso tool to cut around the original image. We then used the magic wand tool to make the image neater.
Overall to create the advert the two main applications we used were Photoshop and Google and narrowed it down by selecting the main tools and photos we were going to use.
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